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Online advertising expenditure in China Q1-Q4 2012, by industry

Online advertising expenditure in China from 1st quarter 2012 to 4th quarter 2012, by industry

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Source

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Release date

March 2013

Region

China

Survey time period

2012

Supplementary notes

The data is calculated based on daily measurement of brand image advertising on 200 mainstream internet media excluding text link and some targeted advertisements. The values have been estimated.

1 yuan equals approximately 0.16 U.S. dollars and 0.12 euros as of April 2013

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Statistics on " Media in China "

Statistics on Media in China

Overview

5

Print media

6

Broadcast media

5

Movies & videos

6

Social media

4

Further related statistics

9
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