US: personal care e-commerce revenue U.S. 2017-2025

Revenue from the e-commerce personal care market in the United States stood at 53,7 billion U.S. dollars in 2021. This was an increase of around 13 billion U.S. dollars compared to 2020. By 2025, the Statista Digital Market Outlook estimates this figure will rise to 79.3 billion dollars.

Personal care retail e-commerce revenue in the United States from 2017 to 2025 (in million U.S. dollars)

Characteristic	Revenue in million U.S. dollars
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Release date

January 2022

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Region

United States

Supplementary notes

The eCommerce market segment Personal Care includes the sale of medical, pharmaceutical and cosmetic products via a digital channel (including the sale of prescription drugs), for example via online pharmacies or via the online shops of drugstores and other individual traders (e.g. cvs.com, walmart.com). Alongside medicines, this market segment also includes cosmetic, cleaning and care products, nutrition as well as medical products for private use (e.g. blood pressure monitors, disinfectants and dressings). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.

All figures are estimate. A detailed methodology can be found in the Statista Digital Market Outlook.

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