Leading event marketing goals in the U.S. 2012-2013

This statistic shows the reported goals and strategies of event and experimental agency clients, as reported by event agency executives, in the United States in 2012 and 2013. According to the source, 89 percent of respondents reported increasing sales as a top goal in both 2012 and 2013.

Event agency clients' leading event and experimental marketing goals and strategies in the United States in 2012 and 2013

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

only $59 / month *
in the first 12 months
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

March 2013

Region

United States

Survey time period

2012 and 2013

Special properties

among event marketing agency executives

Supplementary notes

The source indicates that most marketer respondents had marketing budgets over one million U.S. dollars. The industry sectors most represented were information technology, entertainment and media, financial services, consumer products, consumer electronics and mobile telecommunications, and medical. For more information about survey respondents see the source.
The source does not provide detailed survey information (number of respodents or type of survey used).

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 / Month *
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "B2B marketing "

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.