Sales of the leading apparel/accessories companies worldwide 2018

Christian Dior was the leading apparel/accessory company worldwide in 2018, generating 55.2 billion U.S. dollars in sales – around 16.5 billion U.S. dollars more than the next ranked company, Nike.

Who is buying Christian Dior products?

Christian Dior is one of a number of luxury apparel companies that have successfully responded to cultural trends in recent years. For example, high-end items of streetwear that retain the authenticity and exclusivity of the Dior brand have attracted a new generation of younger customers. Dior is also enjoying continued strength in Asia, with around one-third of its worldwide revenue being generated in the region.

Sportswear brands profiting from cultural shifts

The rise of street and sneaker cultures in the fashion industry has had a positive impact on the size of the global sportswear market, profiting established brands such as Nike and adidas. The combined brand value of the sportswear giants currently stands at around 44 billion U.S. dollars worldwide, with revenue from the footwear segments of both companies generating around 35 billion U.S. dollars.

Sales of the leading apparel/accessories companies worldwide in 2018

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Release date

May 2019



Survey time period


Supplementary notes

Ranking is based on sales figures.

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Statistics on "Adidas"

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