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Likelihood of purchasing iWatch, iPad or Mac on future release 2005-2013

According to a survey conducted in March 2013, 5 percent of respondents said that they were very likely to purchase an iWatch if and when it would be released. While this may seem like a very small amount, previous studies asking the same question prior to the release of the iPad and Mac show similar results and it is now known that those products went on to be highly successful.

Share of consumers who said they were likely to purchase different Apple products "if-and-when" they became available

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Release date

April 2013


North America

Survey time period

March 4 to 19, 2013*

Number of respondents

n = 1,713

Supplementary notes

*The source did not provide information on the exact method for collecting results or the age of respondents for each survey.

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Statistics on "iPad"

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