Amount of money U.S. consumers are willing to pay for monthly YouTube premium content as of March 2013 (in U.S. dollars)

YouTube: amount of money U.S. users are willing to pay for premium channel 2013 This statistic gives information on the amount of money U.S. consumers were willing to pay for monthly YouTube premium content as of March 2013. During a consumer survey, it was found that 19 percent of respondents were willing to pay up to two U.S. dollars per month for a single YouTube channel based on their interests.
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Share of respondents
Up to 2 U.S. dollars19%
Up to 5 U.S. dollars15%
Up to 10 U.S. dollars10%
Up to 15 U.S. dollars1%
Greater than 15 U.S. dollars1%
I would not be willing to pay54%
Share of respondents
Up to 2 U.S. dollars19%
Up to 5 U.S. dollars15%
Up to 10 U.S. dollars10%
Up to 15 U.S. dollars1%
Greater than 15 U.S. dollars1%
I would not be willing to pay54%

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Description Source More information
This statistic gives information on the amount of money U.S. consumers were willing to pay for monthly YouTube premium content as of March 2013. During a consumer survey, it was found that 19 percent of respondents were willing to pay up to two U.S. dollars per month for a single YouTube channel based on their interests.
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Release date
April 2013
Region
United States
Survey time period
February and March 2013
Number of respondents
base: n = 3,501
Supplementary notes
The source does not provide information on the type of survey used or respondents' age.
The original question was "How much would you be willing to pay on a monthly basis for a single YouTube channel with premium content that interests you?"

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