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Supermarket categories with the highest private label share in the United States in 2012, based on unit market share

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Private label share in U.S. supermarket categories 2012 This statistic presents the leading categories with the highest private label share in U.S. supermarkets in 2012, based on unit market share. In that year, fresh eggs had a private label unit market share of 52.8 percent in U.S. supermarkets.
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Description Source More information
This statistic presents the leading categories with the highest private label share in U.S. supermarkets in 2012, based on unit market share. In that year, fresh eggs had a private label unit market share of 52.8 percent in U.S. supermarkets.
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Release date
May 2013
Region
United States
Survey time period
2012
Supplementary notes
Include sales in supermarkets, drug chains, mass merchandisers channel including Walmart, club channel, dollar stores and military exchanges.

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