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Information sources auto shoppers used in the U.S. in 2012

Which of the following online and offline sources did you use to look up information on cars or trucks?*

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Release date

September 2012


United States

Survey time period

July to August 2012

Number of respondents

n = 1,072

Special properties

new vehicle buyers who purchased within the last 12 months

Method of interview

Online survey

Supplementary notes

* Original survey question: "Which of the following online sources, if any, did you use to look for information on cars/trucks using these types of devices?" and "Besides using the internet, which of the following sources, if any, did you use to look for info on cars/trucks?"
Multiple answers were possible.

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