Digital buyer penetration in North America 2013-2018

Digital buyer penetration in North America from 2013 to 2018

by Statista Research Department, last edited Jul 30, 2014
Digital buyer penetration in North America 2013-2018 This statistic gives information on the digital buyer penetration in North America from 2013 to 2018. In 2013, 72 percent of internet users in North America had purchased products online. In 2017, this figure is expected to grow to 77.7 percent. The number of digital buyers worldwide is forecast to pass the two billion mark by 2019.
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Digital buyer penetration in North America from 2013 to 2018

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Internet usersPopulation
201372%60.6%
201473.6%62.5%
2015*74.9%64.2%
2016*0%65.8%
2017*77.7%67.4%
2018*78.8%68.7%
Internet usersPopulation
201372%60.6%
201473.6%62.5%
2015*74.9%64.2%
2016*0%65.8%
2017*77.7%67.4%
2018*78.8%68.7%
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by Statista Research Department, last edited Jul 30, 2014
This statistic gives information on the digital buyer penetration in North America from 2013 to 2018. In 2013, 72 percent of internet users in North America had purchased products online. In 2017, this figure is expected to grow to 77.7 percent. The number of digital buyers worldwide is forecast to pass the two billion mark by 2019.
Show more
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