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Canada: digital buyer penetration 2017-2023
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Canada: digital buyer penetration 2017-2023
Digital buyer penetration in Canada from 2017 to 2023
by J. Clement,
last edited
Jan 16, 2019
This timeline displays the number of digital buyers in Canada from 2017 to 2023. In 2018, 72.6 percent of the Canadian population purchased goods and services online. This share is expected to grow to 74.8 percent in 2022.
Digital buyer penetration in Canada from 2017 to 2023
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by J. Clement,
last edited
Jan 16, 2019
This timeline displays the number of digital buyers in Canada from 2017 to 2023. In 2018, 72.6 percent of the Canadian population purchased goods and services online. This share is expected to grow to 74.8 percent in 2022.
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- November 2018
- Region
- Canada
- Survey time period
- 2017 to 2018
- Special properties
- number of active paying customers (or accounts)
- Supplementary notes
- * Forecast
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- November 2018
More information
- Region
- Canada
- Survey time period
- 2017 to 2018
- Special properties
- number of active paying customers (or accounts)
- Supplementary notes
- * Forecast
Other statistics on the topic
E-commerce in Canada
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Statistics on "E-commerce in Canada"
- Overview
The most important statistics
- Retail e-commerce revenue in Canada from 2017 to 2023 (in million U.S. dollars)Canada retail e-commerce sales 2017-2023
- Retail e-commerce sales growth in Canada from 2018 to 2023Canada retail e-commerce sales growth 2018-2023
- E-commerce retail trade sales in Canada from January 2016 to February 2019 (in million Canadian dollars)Canada monthly e-commerce retail sales 2016-2019
- E-commerce retail trade sales in Canada in 2017, by industry (in million Canadian dollars)Canada e-commerce retail trade sales 2017
- E-commerce share as percentage of total retail sales in Canada in 2017, by industryCanada e-commerce as percentage of total sales 2017, by industry
- Distribution of e-commerce retail trade revenue in Canada in 2017, by industryCanada: e-commerce retail trade sales share 2017
- E-commerce sales revenue in Canada in 2018 and 2022, by device (in billion U.S. dollars)Canada: e-commerce sales 2018-2022, by device
- Consumer electronics sales as percentage of total retail e-commerce sales in Canada from 2017 to 2023Canada consumer electronics e-retail share 2017-2023
- Online shoppers
The most important statistics
- Number of digital buyers in Canada from 2017 to 2023 (in millions)Canada: number of digital buyers 2017-2023
- Digital buyer penetration in Canada from 2017 to 2023Canada: digital buyer penetration 2017-2023
- Percentage of domestic and cross-border shopping among online shoppers in Canada from 2014 to 2018Canada online domestic and cross-border shopping 2014-2018
- Share of internet users in Canada who feel uncomfortable making digital purchases as of February 2018Share of online Canadians feeling uncomfortable buying digitally 2018
- Shopping behavior
The most important statistics
- Devices preferred for online shopping according to consumers in Canada in 2017Canada device preference for online shopping 2017
- Most popular online shopping categories among digital shoppers in Canada as of March 2018Share of Canadian shopper buying selected products online 2018
- Leading e-commerce activities of internet users in Canada as of January 2018Canada leading e-commerce activities of internet users 2018
- Leading reasons for online purchases according to online shoppers in Canada as of January 2018Leading reasons for online shopping in Canada 2018
- Key online purchase influences according to online shoppers in Canada as of January 2018Factors influencing online purchase decisions in Canada 2018
- Most frequently used paths to purchase with multi-channel retailers according to online shoppers in Canada as of 3rd quarter 2017Canada path to multi-channel retail purchases 2017
- Frequency of online purchase in Canada as of March 2018Canada: online shopping frequency in 2018
- Which of these statements on online shopping do you agree with?Attitudes towards online shopping in Canada 2019
- Digital payment
The most important statistics
- Online and mobile payment actions in Canada from 2017 to 2018Canada: online and mobile payment actions 2017-2018
- Preferred payment method for online shopping in Canada from 2014 to 2018Canada preferred online shopping payment methods 2014-2018
- Consumer perspectives on e-wallets and e-payments in Canada as of April 2017Canada: attitudes towards e-wallets and e-payments 2017
- Share of online users in Canada who paid for online purchases using mobile payment or digital wallet service from 2016 to 2018Canadians using mobile payments or digital wallets for online purchases 2016-2018
- Share of Canadians who store personal credit card information with a mobile app or online e-commerce site as of April 2018Canada: online storage of credit card data 2018
- Share of Canadians who store personal credit card information with a mobile app or online e-commerce site as of April 2017, by age groupCanada: online storage of credit card data 2017, by age group
- Leading aspects of e-wallet experiences which Canadian users find inconvenient as of April 2017Canada: inconvenience of e-wallet experiences 2017
- How have you conducted payments online in the past 12 months?Online payments by type in Canada 2019
- Holiday e-commerce
The most important statistics
- Primary online sources shoppers in Canada turn to for holiday season shopping and/or purchase decisions as of September 2017Online sources Canadians use for holiday shopping purchasing 2017
- Percentage of consumers making online purchases on Black Friday, Cyber Monday and Boxing Day in Canada as of November 2016Share of Canadians shopping online on Black Friday, Cyber Monday & Boxing Day 2016
- Share of online shoppers in Canada who plan to buy holiday gifts online from Canadian retailers as of October 2016, by genderCanadian online shopper preference of domestic holiday purchases 2016, by gender
- Share of online shoppers in Canada who plan to buy holiday gifts online from Canadian retailers as of October 2016, by age groupCanadian online shopper preference of domestic holiday purchases 2016, by age
- Share of consumers planning to do holiday season shopping online from selected websites in Canada in 2017Leading websites for holiday season online shopping among Canadians in 2017
- Distribution of in-store and online holiday shopping among consumers in Canada as of October 2018Share of holiday shopping in-store and online in Canada 2018
- Average holiday shopping expenditure in Canada as of October 2017, by purchase channel (in Canadian dollars)Average holiday spending for the majority of shopping in Canada by channel 2016/2017
- Distribution of Christmas online orders in Canada in 2016 and 2017, by deviceDistribution of online Christmas orders in Canada 2016-2017, by device
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Mexico: share of digital buyers in El Buen Fin 2018, by age
- Digital buyer penetration in North America 2013-2018
- Colombia: online shoppers 2017, by age
- Colombia: online shoppers 2017, by gender
- Brazil: average age of digital buyers 2016-2018
- Share of online shoppers in Canada 2007-2016
- Share of online shoppers in Canada 2007-2016, by age
- U.S. Generation X: mobile showrooming and webrooming penetration 2014
- U.S. Millennials: mobile showrooming and webrooming penetration 2014
- U.S. online retailers with the highest post-showrooming purchase rate 2013
- U.S. Baby Boomers: showrooming penetration as of November 2013
- Pet peeves of online shoppers in the United States 2014
- U.S. Millennials: showrooming penetration as of November 2013
- Brazil: number of digital shoppers 2014-2019
- U.S. showrooming and webrooming penetration 2014
- Gross income spent on digital purchases in the United Kingdom (UK) 2015, by income
- Ways of purchasing from mobile device in Norway 2018
- Share of the import e-commerce retail in China's e-commerce 2012-2018
- Average spend on music to own among streamers in Great Britain (UK) 2014, by format
- Distribution of online shoppers Malaysia 2016 by monthly income level
Studies
- 2017 UPS Pulse of the Online Shopper - Volume 2
- 2018 UPS Pulse of the Online Shopper Study: Canada Study
- 2018 UPS Pulse of the Online Shopper - Global Executive Summary
- E-commerce in the Nordics
- E-commerce in Brazil
- E-commerce in Denmark
- B2C E-commerce in the Netherlands
- E-commerce in China
- E-commerce in Canada
- E-commerce in Colombia
- E-commerce in Chile
- E-commerce in Taiwan
- E-commerce in Argentina
- 2016 UPS Pulse of the Online Shopper - United States
- E-commerce in Mexico
Statistics on "E-commerce in Canada"
- Retail e-commerce revenue in Canada from 2017 to 2023 (in million U.S. dollars)
- Retail e-commerce sales growth in Canada from 2018 to 2023
- E-commerce retail trade sales in Canada from January 2016 to February 2019 (in million Canadian dollars)
- E-commerce retail trade sales in Canada in 2017, by industry (in million Canadian dollars)
- E-commerce share as percentage of total retail sales in Canada in 2017, by industry
- Distribution of e-commerce retail trade revenue in Canada in 2017, by industry
- E-commerce sales revenue in Canada in 2018 and 2022, by device (in billion U.S. dollars)
- Consumer electronics sales as percentage of total retail e-commerce sales in Canada from 2017 to 2023
- Furniture and home furnishings sales as percentage of total retail e-commerce sales in Canada from 2017 to 2023
- Physical books, movies, music & games sales as percentage of total retail e-commerce sales in Canada from 2017 to 2023
- Toys, hobby & DIY sales as percentage of total retail e-commerce sales in Canada from 2017 to 2023
- Food and beverage sales as percentage of total retail e-commerce sales in Canada from 2017 to 2023
- Apparel, footwear and accessories sales as percentage of total retail e-commerce sales in Canada from 2017 to 2023
- Number of digital buyers in Canada from 2017 to 2023 (in millions)
- Digital buyer penetration in Canada from 2017 to 2023
- Percentage of domestic and cross-border shopping among online shoppers in Canada from 2014 to 2018
- Share of internet users in Canada who feel uncomfortable making digital purchases as of February 2018
- Devices preferred for online shopping according to consumers in Canada in 2017
- Most popular online shopping categories among digital shoppers in Canada as of March 2018
- Leading e-commerce activities of internet users in Canada as of January 2018
- Leading reasons for online purchases according to online shoppers in Canada as of January 2018
- Key online purchase influences according to online shoppers in Canada as of January 2018
- Most frequently used paths to purchase with multi-channel retailers according to online shoppers in Canada as of 3rd quarter 2017
- Frequency of online purchase in Canada as of March 2018
- Which of these statements on online shopping do you agree with?
- Which of these products do you mostly buy/order online rather than offline?
- Which of these types of online shops have you bought something from in the past 12 months?
- Average annual amount spent on online purchases according to digital shoppers in Canada as of February 2018
- Consumer preferences and purchasing behavior based on e-commerce delivery services worldwide as of July 2018, by region
- Ranking of last delivery experience with an e-commerce site according to online shoppers in Canada as of July 2018, by platform
- Reasons for online shopping cart abandonment in Canada as of January 2018
- Online and mobile payment actions in Canada from 2017 to 2018
- Preferred payment method for online shopping in Canada from 2014 to 2018
- Consumer perspectives on e-wallets and e-payments in Canada as of April 2017
- Share of online users in Canada who paid for online purchases using mobile payment or digital wallet service from 2016 to 2018
- Share of Canadians who store personal credit card information with a mobile app or online e-commerce site as of April 2018
- Share of Canadians who store personal credit card information with a mobile app or online e-commerce site as of April 2017, by age group
- Leading aspects of e-wallet experiences which Canadian users find inconvenient as of April 2017
- How have you conducted payments online in the past 12 months?
- Primary online sources shoppers in Canada turn to for holiday season shopping and/or purchase decisions as of September 2017
- Percentage of consumers making online purchases on Black Friday, Cyber Monday and Boxing Day in Canada as of November 2016
- Share of online shoppers in Canada who plan to buy holiday gifts online from Canadian retailers as of October 2016, by gender
- Share of online shoppers in Canada who plan to buy holiday gifts online from Canadian retailers as of October 2016, by age group
- Share of consumers planning to do holiday season shopping online from selected websites in Canada in 2017
- Distribution of in-store and online holiday shopping among consumers in Canada as of October 2018
- Average holiday shopping expenditure in Canada as of October 2017, by purchase channel (in Canadian dollars)
- Distribution of Christmas online orders in Canada in 2016 and 2017, by device
- Distribution of online shopping users during El Buen Fin in Mexico in 2018, by age group
- Digital buyer penetration in North America from 2013 to 2018
- Share of respondents who shopped online in Colombia in 2017, by age
- Share of respondents who shopped online in Colombia in 2017, by gender
- Average age of online shoppers in Brazil from 2016 to 2018 (in years)
- Percentage of consumers who have shopped online in Canada from 2007 to 2016
- Percentage of consumers who have shopped online in Canada from 2007 to 2016, by age group
- Mobile showrooming and webrooming penetration among Generation X consumers in the United States in 2014
- Mobile showrooming and webrooming penetration among Millennial consumers in the United States in 2014
- Online retailers with the highest purchase rate after showrooming in the United States as of November 2013
- Have you ever visited a brick and mortar store to examine a product before purchasing it elsewhere online?
- Which of these are your biggest online shopping pet peeves?
- Have you ever visited a brick and mortar store to examine a product before purchasing it elsewhere online?
- Number of digital shoppers in Brazil from 2014 to 2019 (in millions)
- Mobile showrooming and webrooming penetration in the United States in 2014
- Share of gross income spent on digital purchases according to UK digital buyers, by income, July 2015
- How did you shop from your mobile device?
- Share of the import e-commerce retail in China's e-commerce market from 2012 to 2015 with a forecast till 2018
- Average spend on music to own among music streamers in Great Britain (UK) as of January 2014, by format (in GBP)
- Distribution of online shoppers in Malaysia in 2016, by monthly income level
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