Types of ads influencing cosmetics-buying decision in the U.S. as of April 2013

The statistic presents types of ads influencing cosmetics buying decisions regarding costmetic products in the United States as of April 2013. During the survey, nine percent of respondents stated online ads influenced their cosmetics purchase decision most.

What forms of advertising most influence you to buy a new beauty/grooming product?

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Source

Release date

June 2013

Region

United States

Survey time period

April 2013

Number of respondents

n = 232

Method of interview

Online survey

Supplementary notes

The source does not provide further survey data (respondents' age).

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Statistics on "Cosmetics consumer behavior in the U.S."

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