Factors influencing moviegoing decisions in the U.S. as of April 2013

Which of the following, if any, help you decide what you see at the movies?

by Statista Research Department, last edited May 1, 2013
Factors influencing moviegoing decisions in the U.S. as of April 2013 The statistic presents data on the factors influencing moviegoing decisions in the United States as expressed in April 2013. During a YouGov survey, 48 percent of respondents stated that movie trailers helped them decide which movie to watch.
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Which of the following, if any, help you decide what you see at the movies?

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Share of respodents
Movie trailers48%
Personal recommendations46%
If it is a sequel of another movie I enjoyed39%
Movie reviews that I have read online25%
Movie reviews that I have seen on TV23%
I do not go to the movie20%
Other7%
Movie booking sites6%
Share of respodents
Movie trailers48%
Personal recommendations46%
If it is a sequel of another movie I enjoyed39%
Movie reviews that I have read online25%
Movie reviews that I have seen on TV23%
I do not go to the movie20%
Other7%
Movie booking sites6%
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by Statista Research Department, last edited May 1, 2013
The statistic presents data on the factors influencing moviegoing decisions in the United States as expressed in April 2013. During a YouGov survey, 48 percent of respondents stated that movie trailers helped them decide which movie to watch.
Show more
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