Distribution of marketing budget in the UK in 2013, by channel

Which percentage of your total marketing budget is typically spent on these channels?*

by Statista Research Department, last edited Jul 30, 2013
Distribution of marketing budget in the UK in 2013, by channel This statistic shows the results of a survey of in-house (company) marketers regarding the distribution of their marketing budget by channel in the United Kingdom in 2013. According to Econsultancy, respondents reported that 24 percent of the marketing budget was typically spent on paid search.
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Which percentage of your total marketing budget is typically spent on these channels?*

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Share of marketing budget
Paid search24%
SEO18%
Social media11%
Display advertising11%
Share of marketing budget
Paid search24%
SEO18%
Social media11%
Display advertising11%
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by Statista Research Department, last edited Jul 30, 2013
This statistic shows the results of a survey of in-house (company) marketers regarding the distribution of their marketing budget by channel in the United Kingdom in 2013. According to Econsultancy, respondents reported that 24 percent of the marketing budget was typically spent on paid search.
Show more
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