Global revenue of Starbucks 2003-2023

Starbucks’ net revenue reached 29.46 billion U.S. dollars in 2023. This shows an increase over the previous year's total of 26.58 billion U.S. dollars. The global coffeehouse chain has seen a year-over-year increase in revenue for the past decade, except for the decline in 2020 which could be attributed to stay-at-home measures implemented due to the coronavirus (COVID-19) pandemic. 

How many Starbucks stores are there?

In recent years, Starbucks has expanded exponentially, more than doubling its units over the past 10 years. The number of Starbucks stores worldwide  exceeded 38 thousand in 2023. This figure also included other segments owned by the coffee-chain such as Siren Retail and Teavana. In that year, Starbucks had the most stores outside of its home country. Countries the company has expanded to include Turkey, Taiwan, and Indonesia. Starbucks units have grown almost every year over the past decade. The only drop was in 2009, most likely due to the global financial crisis. 

What Starbucks products are the most popular?

While Starbucks is primarily a coffeehouse chain it also offers consumers a variety of other products. These include beverages such as teas, hot chocolates, smoothies and iced drinks, and a selection of food products. Perhaps unsurprisingly, the Starbucks revenue breakdown showed that the sale of beverages has been the number one source of revenue for the chain over the last decade. Meanwhile, food sales have also been a large contributor to Starbucks’ revenue in recent years.