The Ford Motor Company reported revenue streams of just over 136 billion U.S. dollars in 2021. This figure represents a growth in revenue of about seven percent year-on-year. Vehicle wholesales fell from almost 4.2 million units in 2020 to around 3.9 million units in 2021.
A challenging year for the automotive industry
Though Ford's revenue appeared to trend upward from 2014 to 2018, the following years' results represented a sharp decline. In 2020, the COVID-19 pandemic severely impacted the automotive industry worldwide, and Ford was no exception: its revenue decreased 22 percent year-on-year, displaying the lowest result since the Great Recession. Despite an increase in the manufacturer's performance in 2021, the effects of the pandemic are still felt throughout its recovery. While vehicle sales started trending upwards again in the third quarter of 2020, the automotive industry was hit by different challenges in 2021: namely, the global chip shortage. As of June 2021, Ford planned to halt production across several of its plants in North America. This temporary altering of Ford's output was still felt in the beginning of 2022.
Ford and the future
In May 2021, Ford announced plans to expand into emerging markets, such as connected vehicles and subscription services. Moreover, the company intends to invest more than 30 billion U.S. dollars in electric vehicles through 2025 and it forecasts 40 to 50 percent of the sales volume will come from electric vehicle sales by 2030. That same month, the American automaker revealed the new electric model of its most popular F-Series pickup, the F-150.
Ford's revenue from FY 2008 to FY 2021
(in billion U.S. dollars)
The figures for 2008 to 2018 were taken from previous financial statements.
On January 1, 2010, the company adopted the new accounting standard regarding consolidation of variable interest entities. The figures for FY 2008 and FY 2009 may not be entirely comparable. The values have been rounded.
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Ford. (February 8, 2022). Ford's revenue from FY 2008 to FY 2021 (in billion U.S. dollars) [Graph]. In Statista. Retrieved September 28, 2022, from https://www.statista.com/statistics/267305/total-revenue-of-ford/
Ford. "Ford's revenue from FY 2008 to FY 2021 (in billion U.S. dollars)." Chart. February 8, 2022. Statista. Accessed September 28, 2022. https://www.statista.com/statistics/267305/total-revenue-of-ford/
Ford. (2022). Ford's revenue from FY 2008 to FY 2021 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: September 28, 2022. https://www.statista.com/statistics/267305/total-revenue-of-ford/
Ford. "Ford's Revenue from Fy 2008 to Fy 2021 (in Billion U.S. Dollars)." Statista, Statista Inc., 8 Feb 2022, https://www.statista.com/statistics/267305/total-revenue-of-ford/
Ford, Ford's revenue from FY 2008 to FY 2021 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/267305/total-revenue-of-ford/ (last visited September 28, 2022)