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Apple App Store: average app price 2020

In August 2020, it was found that the average price of an iOS gaming app in the Apple App Store was 50 cents. The average price of apps and games was 0.85 U.S. dollars.
Mobile apps are one of the most popular smartphone features. As of 2020, gaming apps were the most popular iOS app category with more than 22 percent of all available apps being gaming apps. When it comes to the number of available apps in the biggest app stores, Google Play and the Apple App Store lead the ranking with 2.56 million and 1.85 million available apps respectively. According to mobile app developers and publishers, the majority of apps are free to download.

Average prices for apps in the Apple App Store as of August 2020

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Release date

August 2020



Survey time period

August 2020

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Statistics on "App stores"

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