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Display advertising spending in the UK from 2011 to 2017

Display advertising spending in the United Kingdom from 2011 to 2017 (in billion GBP)

Display advertising spending in the UK from 2011 to 2017 The timeline presents data on display advertising spending in the United Kingdom in 2011 and 2012 as well as a forecast until 2015. The source projected spending would rise from 1.14 billion British pounds in 2011 to 2.73 billion British pounds in 2017.
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Display advertising spending in the United Kingdom from 2011 to 2017 (in billion GBP)

Spending in billion British pounds
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Spending in billion British pounds
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Description

Source

More information

The timeline presents data on display advertising spending in the United Kingdom in 2011 and 2012 as well as a forecast until 2015. The source projected spending would rise from 1.14 billion British pounds in 2011 to 2.73 billion British pounds in 2017.
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Release date
August 2013
Region
United Kingdom
Survey time period
2011 and 2012
Special properties
Includes banners, rich media, sponsorships, video; includes mobile ads within the existing formats
Supplementary notes
* Forecast.
eMarketer benchmarks its UK display ad spending projections against the IAB UK/PwC/Warc data for which the last full year measured was 2012.
Figures for the years 2016 and 2017 taken from an earlier eMarketer publication. See digital ad spend by format in the UK, for more.
Figures have been rounded.
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