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Most valuable German brands 2023

Published by Julia Faria, Mar 13, 2023
Telekom/T-Mobile ranked as the most valuable German brand, with a brand value of 67.2 billion U.S. dollars in 2023. The business solutions and technology provider SAP came in second, worth 47.1 billion dollars. Mercedes-Benz had the highest brand value in the traditional German automotive sector, at 26.6 billion dollars.

Most valuable German brands in 2023, by brand value (in billion U.S. dollars)

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Release date

March 2023

Region

Germany

Survey time period

2023

Supplementary notes

* Includes T-Mobile.
The release date is the date of access. Figures were rounded.

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