Leading real estate websites in the United States in November 2016, based on market share of visits

U.S. market share of leading real estate websites 2016 This statistic gives information on the U.S. market share of leading real estate websites in November 2016, based on percentage of visits. During this period of time, it was found that 27.2 percent of all visits were directed to market leader Zillow. A July 2016 survey found online websites to be the most popular information channels consulted when looking for a house to purchase in the United States, even ahead of real estate agents. A total of 95 percent of residence buyers consulted websites when looking for houses for purchase. Furthermore, almost half of real estate online searches in the United States in 2016 were initiated on a mobile device.
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Percentage of visits
Zillow27.2%
Realtor.com11.5%
Trulia.com9.4%
Redfin3.7%
Apartments.com2.1%
Homes.com1.8%
HotPads.com1.6%
Apartment Guide1.2%
LoopNet1.1%
RE/MAX Real Estate1%
Percentage of visits
Zillow27.2%
Realtor.com11.5%
Trulia.com9.4%
Redfin3.7%
Apartments.com2.1%
Homes.com1.8%
HotPads.com1.6%
Apartment Guide1.2%
LoopNet1.1%
RE/MAX Real Estate1%
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Description Source More information
This statistic gives information on the U.S. market share of leading real estate websites in November 2016, based on percentage of visits. During this period of time, it was found that 27.2 percent of all visits were directed to market leader Zillow. A July 2016 survey found online websites to be the most popular information channels consulted when looking for a house to purchase in the United States, even ahead of real estate agents. A total of 95 percent of residence buyers consulted websites when looking for houses for purchase. Furthermore, almost half of real estate online searches in the United States in 2016 were initiated on a mobile device.
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Release date
December 2016
Region
United States
Survey time period
November 2016
Special properties
Multi-platform PC and mobile combined, excluding in-app

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