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U.S. advertising revenues of social networks 2017-2021

Published by Statista Research Department, Feb 16, 2022
In 2019, social network advertising revenue in the United States amounted to 36.14 billion U.S. dollars. This figure is projected to further grow and surpass 50 billion U.S. dollars by the end of 2021.

Social network advertising revenues in the United States from 2017 to 2021 (in billion U.S. dollars)

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Release date

April 2020

Region

United States

Survey time period

2017 to 2019

Supplementary notes

* Forecast.
Includes paid advertising appearing within social networks, social network games and social network apps; excludes spending by marketers that goes toward developing or maintaining a social network presence.

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Statistics on " Social media usage in the United States "

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Statistics on Social media usage in the United States

Overview

5

Benchmarks

8

Usage

7

Facebook

8

Instagram

8

TikTok

8

Other major platforms

5

Social media brand profiles

8

Marketing

7

Opinions

5

Further related statistics

16

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