Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Digital video viewers in the United States 2012-2021

Number of digital video viewers in the United States from 2012 to 2021 (in millions)

by J. Clement, last edited Nov 20, 2018
Digital video viewers in the United States 2012-2021 The statistic shows the number of digital video users in the United States from 2012 to 2021. According to the forecast, the number of online video viewers will amount to 236 million users in 2020, up from 213.2 million in 2016.
Digital video consumption in the United States – additional information

Digital video can refer to TV shows, amateur videos and original digital videos shown online and can be watched using a variety of devices such as computers, smartphones, tablets or internet-connected TVs. In the United States, the amount of time spent, per day, watching digital video is dependent on the age groups involved. For example, in the second quarter of 2014, users aged 18 to 34 years spent 35 minutes per day watching digital video. This age group has consistently watched more digital video per day than any other age group since 2012. However, the number of minutes spent watching digital video amongst those aged 50 to 64 years has increased, from just 9 percent in the second quarter of 2012, to 19 percent by the second quarter in 2014.
The frequency of watching original digital video online in the United States has changed from 2013 to 2014. In 2013, 19 percent of respondents when asked; ‘How often do you watch original digital video?’ answered at least monthly. This share of respondents grew slightly to 22 percent in 2014. However the share of respondents who stated that they never watched digital videos remained high at 69 percent in 2013 and 68 percent in 2014.
Consumption of original digital video in the U.S. can depend on the time of day. In a survey of U.S. consumers during April 2014, respondents were asked; ‘During which of these periods did you watch original digital video yesterday? Between 9pm and midnight proved the most popular time of day to watch digital video with a five percent share. In comparison, between 6 am and 9 am proved to be the least popular time of day, with only a two percent share of consumers watching video during this time.
Show more

Number of digital video viewers in the United States from 2012 to 2021 (in millions)

Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Online video in the United States
Online video in the United States

All Information
in one Presentation

Online video in the United States

Everything On "Online video in the United States" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Statista has been my savior on several occasions. The site is easy to maneuver and the data is in a format that can go right into a report or presentation.
Marlene Greenfield

Marlene Greenfield
Vice President, Hearst Magazines

Statistics on "Online video in the United States"
  • Audiences
The most important statistics
  • Platforms and content
  • Mobile video
  • Advertising and marketing
  • Video on demand
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.