Most valuable brands of China by BrandZ 2023

Most valuable brands of China as of May 2023, based on BrandZ evaluation

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Release date

June 2023

Region

China

Survey time period

as of May 2023

Supplementary notes

*The ranking combines rigorously analyzed market data from Bloomberg with extensive consumer insights from over 3.8 million consumers around the world, covering more than 17,801 different brands in 51 markets.
There are four eligibility criteria for selecting the Chinese brands: 1) each brand was originally created by a mainland China enterprise; 2) each brand is owned by a publicly traded enterprise, or its financials are publicly published; 3) bank brands derive at least 20 percent of earnings from retail banking; 4) Chinese unicorn brands have their most recent valuation freely accessible.

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