
John Deere's net sales and revenues 2001-2022
John Deere
Though it is now one of the most widely used and trusted manufacturers of farming equipment, John Deere has humble beginnings as a plow manufacturer in the state of Illinois in the early 19th century. By 2022, the company employed over 82,000 people, and spent about 1.9 billion U.S. dollars on research and development. John Deere generates the majority of its revenue from its production and precision agricultural segment, which includes large and mid-size tractors and combines among others.
Global agricultural equipment market
As of 2020, John Deere was the leading farm machinery manufacturer worldwide. Some of its main competitors are Case New Holland Industrial NV, based in the United Kingdom, and Kubota Corporation, based in Japan. In that year, Case New Holland generated approximately 26 billion U.S. dollars in revenue, down from 28 billion dollars in 2019.