Growth of advertising spending worldwide from 2010 to 2020

Growth of advertising spending worldwide 2010-2020 The graph depicts the growth of advertising spending worldwide from 2010 to 2017, as well as a forecast thereof until 2020. Global advertising spending is expected to grow by 3.8 percent in 2018. Between 2016 and 2019, Eastern Europe and Central Asia are going to be the fastest growing regional ad markets worldwide. The average growth rate of ad spend in that region is expected to amount to 9.2 percent annually. The fastest growing medium is projected to be mobile internet, growing by 76.05 billion U.S. dollars in the same period.
Show more
Loading statistic...
Growth relative to the preceding year
20107.7%
20114.3%
20124.2%
20134.2%
20145.2%
20154.5%
20164.6%
20173.7%
2018*3.8%
2019*4%
2020*3.9%
Growth relative to the preceding year
20107.7%
20114.3%
20124.2%
20134.2%
20145.2%
20154.5%
20164.6%
20173.7%
2018*3.8%
2019*4%
2020*3.9%

© Statista 2017

Download Settings Share
Chart type
Datalabels
Share on Social Media
HTML code to embed chart as PNG (FAQ)
Download started
Please be patient - this may take a moment
Description Source More information
The graph depicts the growth of advertising spending worldwide from 2010 to 2017, as well as a forecast thereof until 2020. Global advertising spending is expected to grow by 3.8 percent in 2018. Between 2016 and 2019, Eastern Europe and Central Asia are going to be the fastest growing regional ad markets worldwide. The average growth rate of ad spend in that region is expected to amount to 9.2 percent annually. The fastest growing medium is projected to be mobile internet, growing by 76.05 billion U.S. dollars in the same period.
Show more
Release date
December 2017
Region
Worldwide
Survey time period
2010 to 2017
Special properties
current prices
Supplementary notes
* Forecast.

Statista Accounts: Access All Statistics. Starting from $588 / Year

Statistics on "Advertising worldwide"

  • Overview
The most important statistics
  • Print media
  • Broadcast media
  • Out of home
  • Digital
  • Mobile
  • Other media & ad types
  • Agencies
  • Cannes Lions
The most important statistics

Related Studies: Available to Download in PDF or PPTX Format

Advertising worldwide

All Information
in one Presentation

Advertising worldwide

Everything On "Advertising worldwide" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

Statista for Your Company: The Research and Analysis Tool

  • Product Film
  • Statistics
  • Downloads

Our Premium Statistics - facts for your business

Currently, Statista provides more than 1 million statistics.
93 percent (all Premium content) are exclusively accessible via our professional accounts.

Unlimited access

As a Statista Premium customer, you receive unlimited access to all statistics at all times. Including downloads of data in the most common formats (XLS, PDF & PNG). Create relevant and significant statistics in no time.

You are in good company

Further Content: Statistics, Studies, and Topic Pages

Our Business Solutions: Save Time and Money

only

$588*

per year
Your advantages
  • Full access to all our statistics
  • Download as XLS, PDF & PNG
  • Relevant data: complete source information
All functions of our platform illustrated face-to-face
  • Learn how Statista supports your company
  • Extensive tour across the whole portal
  • Personal guidance by our support team
The knowledge database for your company
  • All functions of the Premium Account
  • Access to dossiers, forecasts and studies
  • Access to our international database
  • Publishing rights and other exclusive functions

Statistics on the topic

Topics

About Statista

Learn more about how Statista can support your business.

Request webinar