Advertising revenue in the U.S. 2015, by medium

The chart depicts advertising revenue market share across media in the United States in 2015, in billions of US dollars. In the presented year, the advertising revenue market share of newspapers amounted to 15.1 billion U.S. dollars.

Advertising revenue in the United States in 2015, by medium

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Sources

Release date

April 2016

Region

United States

Survey time period

2015

Special properties

total U.S. advertising market includes other segments not charted here

Supplementary notes

The total U.S. advertising market includes other segments not charted here.
*Broadcast television includes network, syndicated and spot television advertising revenue.
** Cable television includes national cable networks and local cable television advertising revenue. Methodology for Cable TV estimate changed in 2014, impacting results shown in the table above from prior years’ Reports.

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