Between 2023 and 2028, China's media and entertainment spending was projected to expand by a compound annual growth rate of 5.51 percent., reaching 576 billion U.S. dollars. TV advertising and newspaper and magazine sectors would register a decline, whereas the outlook of the virtual reality (VR), video games and eSports, and internet advertising sectors would be the most promising.
Forecasted compound annual growth rate of media and entertainment spending in China from 2023 to 2028, by selected sector
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PwC Mainland China. (October 31, 2024). Forecasted compound annual growth rate of media and entertainment spending in China from 2023 to 2028, by selected sector [Graph]. In Statista. Retrieved March 15, 2025, from https://www.statista.com/statistics/272902/growth-of-chinese-media-and-entertainment-spending/?__sso_cookie_checker=failed
PwC Mainland China. "Forecasted compound annual growth rate of media and entertainment spending in China from 2023 to 2028, by selected sector." Chart. October 31, 2024. Statista. Accessed March 15, 2025. https://www.statista.com/statistics/272902/growth-of-chinese-media-and-entertainment-spending/?__sso_cookie_checker=failed
PwC Mainland China. (2024). Forecasted compound annual growth rate of media and entertainment spending in China from 2023 to 2028, by selected sector. Statista. Statista Inc.. Accessed: March 15, 2025. https://www.statista.com/statistics/272902/growth-of-chinese-media-and-entertainment-spending/?__sso_cookie_checker=failed
PwC Mainland China. "Forecasted Compound Annual Growth Rate of Media and Entertainment Spending in China from 2023 to 2028, by Selected Sector." Statista, Statista Inc., 31 Oct 2024, https://www.statista.com/statistics/272902/growth-of-chinese-media-and-entertainment-spending/?__sso_cookie_checker=failed
PwC Mainland China, Forecasted compound annual growth rate of media and entertainment spending in China from 2023 to 2028, by selected sector Statista, https://www.statista.com/statistics/272902/growth-of-chinese-media-and-entertainment-spending/?__sso_cookie_checker=failed (last visited March 15, 2025)
Forecasted compound annual growth rate of media and entertainment spending in China from 2023 to 2028, by selected sector [Graph], PwC Mainland China, October 31, 2024. [Online]. Available: https://www.statista.com/statistics/272902/growth-of-chinese-media-and-entertainment-spending/?__sso_cookie_checker=failed
