Twitter: quarterly revenue 2011-2019

In the fourth quarter of 2019, Twitter’s revenue amounted to over 1 billion U.S. dollars, a 22 percent increase compared to the previous quarter. The majority of the social network’s revenues are generated via advertising, followed by data licensing and other revenues.

Twitter company information

Twitter ranks among the biggest social networks worldwide. In the fourth quarter of 2019, the company reported 152 million monetizable daily active users. In 2019, Twitter’s annual revenue came to 3.46 billion U.S. dollars. However, the company only reported positive net income for the first time in 2018, revealing a struggle to monetize users.

Twitter marketing and advertising

Social media advertising spending in the United States is constantly growing. In 2018, the social media ad spend per U.S. internet user amounted to 96.8 U.S. dollars and this figure is projected to sharply increase to over 232 U.S. dollars by 2023. Along with Instagram, Twitter is a popular marketing channel and some brands and companies have made a name for themselves for being entertaining on Twitter.

Twitter's revenue from 1st quarter 2011 to 4th quarter 2019

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Release date

February 2020



Survey time period

Q1 2011 to Q4 2019

Special properties

GAAP revenue

Supplementary notes

Figures have been rounded.

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