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Social network advertising expenditure as share of total digital advertising spending in Canada 2013 to 2017

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Canada: social network advertising spend share 2013-2017 The statistic shows the social network advertising spend as a share of total digital advertising spend in Canada from 2013 to 2014, and includes a forecast until 2017. In 2014, social network advertising expenditure accounted for 10.9 percent of total digital ad spend.
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Share of total digital advertising spend
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Share of total digital advertising spend
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Description Source More information
The statistic shows the social network advertising spend as a share of total digital advertising spend in Canada from 2013 to 2014, and includes a forecast until 2017. In 2014, social network advertising expenditure accounted for 10.9 percent of total digital ad spend.
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Release date
May 2015
Region
Canada
Survey time period
2013 to 2014
Supplementary notes
* Forecast
Includes paid advertising appearing within social networks, social network games and social network apps; excludes spending by marketers that goes toward developing or maintaining a social network presence

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