Try our corporate solution for free!
(212) 419-8286

Total workforce of Red Bull worldwide 2011-2020

By the end of 2018, Red Bull had employed just over 12,000 people in approximately 170 countries. This is an increase of over 300 people compared to the previous year.

Red Bull brand value

In terms of sales, Red Bull was the leading energy drink brand in the United States in 2020. The brand generated close to three billion U.S. dollars, which is more than one billion U.S. dollars higher than the sales earnings of that year’s runner-up, Monster Energy. A number of brands created by Red Bull made the list that year, including Red Bull Sugar free with almost 800 million U.S. dollars, and Red Bull Blue and Yellow Edition, each with sales of just over 200 million U.S. dollars.

Red Bull Racing

Over the years, Red Bull has become associated with the sports industry, creating sponsorship deals across all types of sports, from rallying to e-sports. The company has additionally become deeply involved within the various sports. For example, Red Bull Racing is a Formula One racing team owned by Red Bull, based in the United Kingdom. The Red Bull Racing team generated a turnover of more than 240 million British pounds in 2019. The Formula One team had a cost of sales of just under that amount in the same year.

Total number of Red Bull employees worldwide from 2011 to 2020*

Loading statistic...
You need to log in to download this statistic
Register for free
Already a member?
Log in
Show detailed source information?
Register for free
Already a member?
Log in

Release date




Survey time period

2011 to 2020

Supplementary notes

*As of the end of each year.
Data prior to 2020 were taken from previous company figures.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Soft drinks consumption in Spain (Kantar Media TGI)"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.