U.S. digital device user activities while watching TV 2018

Activities undertaken by digital device users while watching TV in the United States as of 2nd quarter 2018

U.S. digital device user activities while watching TV 2018 This statistic shows the results of a survey among U.S. digital device owners regarding the usage of their digital devices while watching TV. During the second quarter of 2018 survey, it was found that 71 percent of respondents looked up information related to the content while watching television.
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Activities undertaken by digital device users while watching TV in the United States as of 2nd quarter 2018

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Share of respondents
Look up information related to the content71%
Email/text/message about the content41%
Look up/shop for a product/service being advertised35%
Write/read posts about the content on social media28%
Switch to different content after seeing something online15%
Share of respondents
Look up information related to the content71%
Email/text/message about the content41%
Look up/shop for a product/service being advertised35%
Write/read posts about the content on social media28%
Switch to different content after seeing something online15%
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This statistic shows the results of a survey among U.S. digital device owners regarding the usage of their digital devices while watching TV. During the second quarter of 2018 survey, it was found that 71 percent of respondents looked up information related to the content while watching television.
Show more
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Statistics on "Second screen usage"
  • Devices and usage
  • User demographics
  • Second screen activities
  • Social media
  • Sports
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