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Influence of tweets on TV ratings in the U.S. 2013, by program

Share of episodes where Twitter activity led to increased TV ratings in the United States in 2013, by program type

by Statista Research Department, last edited Aug 6, 2013
Influence of tweets on TV ratings in the U.S. 2013, by program This statistic shows the results of a survey investigating the causal relationship between Twitter use and TV ratings. Through the study it was found that tweets related to a certain show did indeed result in an impact on TV ratings. A clear impact was found in 28 percent of sports related TV programs measured for the study. For comedy shows, the rate of influence of Twitter on TV ratings was 37 percent.
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Share of episodes where Twitter activity led to increased TV ratings in the United States in 2013, by program type

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