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About This Statistic
This statistic provides a forecast of the compound annual growth rate of select digital ad formats between 2016 and 2021. The source projected that mobile advertising would grow 21.8 percent annually in the projected period.
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Global digital ad spend growth 2016-2021, by type
Compound annual growth rates of select digital ad types worldwide between 2016 and 2021
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| CAGR | |
|---|---|
| Mobile | 21.8% |
| Search and social | 12.4% |
| Digital (total) | 10.9% |
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+Online advertising growth rate in Europe 2010-2015
+Online advertising growth rate in China until 2016
+Gross advertising volume of popular online advertising formats in Germany 2014-2016
+Online ad formats ranked by highest investments in Germany 2013-2014
+Online advertising spending in Mexico 2012-2013, by format
+Growth of online advertising spending in Europe H1 2015, by format
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Statistics on "Advertising in the United Kingdom (UK)"
The most important statistics
- Advertising expenditure in the world's largest ad markets in 2016 (in billion U.S. dollars)Advertising expenditure in the world's largest ad markets 2016
- Advertising spending in the United Kingdom (UK) from 2006 to 2017 (in billion GBP)Advertising spending in the United Kingdom (UK) 2006-2017
- Net advertising spending in the United Kingdom (UK) from 1999 to 2017, by media (in million GBP)Advertising spending in the United Kingdom (UK) 1999-2017, by media
- Industry sectors ranked by advertising expenditure in the United Kingdom (UK) in 2015 (in million GBP)Advertising spending in the United Kingdom (UK) 2015, by industry sector
- Growth of advertising spending in the United Kingdom (UK) in 2016, by mediaAdvertising spending growth in the United Kingdom (UK) 2016, by media
- Advertising media with the highest profit return on investment (ROI) in the United Kingdom (UK) from 2011 to 2014 (in GBP)Advertising media ranked by profit ROI in the United Kingdom (UK) 2011-2014
- Advertisers ranked by advertising expenditure in the United Kingdom (UK) in 2015 (in million GBP)Highest spending advertisers in the United Kingdom (UK) 2015
- Leading creative advertising agencies in the United Kingdom (UK) in 2015, ranked by billings (in million GBP)*Billings of leading creative advertising agencies in the United Kingdom (UK) 2015
The most important statistics
- Television net advertising revenue in the United Kingdom (UK) from 2004 to 2015 (in billion GBP)TV net advertising revenue in the United Kingdom (UK) 2004-2015
- Print advertising expenditure in the United Kingdom (UK) from 2007 to 2019 (in billion GBP)*Print advertising expenditure in the United Kingdom (UK) 2007-2019
- National newsbrands advertising revenue in the United Kingdom (UK) from 2011 to 2018 (in billion GBP)National newsbrands advertising revenue in the UK 2011-2018
- Magazine advertising revenue in the United Kingdom (UK) from 2011 to 2018 (in billion GBP)Magazine advertising revenue in the UK 2011-2018
- Radio advertising revenue in the United Kingdom from 2011 to 2018 (in million GBP)Radio advertising revenue in the UK from 2011-2018
- Quarterly commercial radio share of display advertising revenue in the United Kingdom (UK) from 1st quarter 2009 to 1st quarter 2015 (in million GBP)Commercial radio share of advertising revenue in the United Kingdom (UK) 2009-2015
- Outdoor advertising revenue in the United Kingdom from 2000 to 2015 (in million GBP)Outdoor advertising revenue in the United Kingdom (UK) 2000-2015
- Cinema advertising revenue in the United Kingdom (UK) from 2011 to 2018 (in million GBP)Cinema advertising revenue in the UK 2011-2018
The most important statistics
- Digital advertising expenditure in the United Kingdom (UK) from 2008 to 2015, by format (in million GBP)Digital advertising spending in the UK 2008-2015, by format
- Digital advertising revenue in the United Kingdom (UK) from 2015 to 2021, by format (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in the UK 2015-2021, by format
- Digital advertising revenue in the United Kingdom (UK) from 2015 to 2021, by mobile and desktop (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in the UK 2015-2021, by device
- Social media advertising spending in the United Kingdom (UK) from 2011 to 2016 (in million GBP)Social media advertising spending in the UK 2011-2016
- Industry categories ranked by share of online advertising spending in the United Kingdom (UK) in 1st half 2014 and 1st half 2015Digital ad spending in the United Kingdom (UK) H1 2014-H1 2015, by industry category
- Leading spending industry sectors on digital display advertising in the United Kingdom (UK) in first half 2016, ranked by share of spending*Digital display ad spending in the UK H1 2016, by industry
- Distribution of digital display ad sales in the United Kingdom (UK) in 2014, by sales method and ad typeDigital display ad sales in the United Kingdom (UK) 2014, by sales method and ad type
- Real-time bidding premium digital display advertising spending in the United Kingdom (UK) from 2013 to 2018 (in million U.S. dollars)RTB digital display ad spending in the United Kingdom (UK) 2013-2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
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Studies
- Digital advertising formats in the U.S.
- Click Here: The State of Online Advertising 2013
- IAB report on Online Advertising Spend
- Digital advertising in Europe
- Click Here: The State of Online Advertising 2012
- Benchmarking: Local TV Stations' Online Revenues 2013
- Benchmarking: Local Radio Stations’ Online Revenues 2012
- Digital advertising in the United Kingdom (UK)
- Programmatic advertising
- Internet Advertising Revenue Report 2015
- Digital advertising in Canada
- Europe AdEx Benchmark 2015
- BRICS advertising
- BrightRoll and IAB Canada 2015 Advertising Agency Survey
- Advertising in the Netherlands
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