Google's market share monthly in the United Kingdom (UK) 2015-2021

Published by Joseph Johnson, Feb 10, 2021
This statistic displays Google's search engine market share in the United Kingdom (UK) every month from Sepember 2015 to January 2021. Data is collected based on more than 15 billion hits online per month. As of January 2021, Google reached a market share of 85.7 percent on the search engine market in the UK.

Google competitors

After Google, the second most popular search engine site in the UK is Bing. Bing had a market share of 10.65 percent as of January 2021, after seeing a gradual increase over the previous 12 months. Yahoo! had a 1.96 percent share of the search engine market in the UK as of January 2021.

Search engines in the UK

Further information on the use of search engines in the United Kingdom can be found in the Statista dossier on search engines in the United Kingdom, and more information on Google in the UK can be found in the Google in the United Kingdom Statista dossier.  

Market share of search engines held by Google in the United Kingdom (UK) from September 2015 to January 2021

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Source

Release date

February 2021

Region

United Kingdom

Survey time period

September 2015 to January 2021

Supplementary notes

StatCounter calculates the statistics based on more than 15 billion hits online per month from more than 3 million member sites worldwide.

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