Italy: percentage of digital travel sales 2011-2017

This timeline shows the percentage of digital travel sales in Italy in 2011 and 2012, with a forecast until 2017. Online travel sales in Italy accounted for 50 percent of B2C e-commerce in 2012.

Digital travel sales as share of total B2C e-commerce sales in Italy from 2011 to 2017

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Source

Release date

November 2013

Region

Italy

Survey time period

2011 and 2012

Supplementary notes

* Forecast
Digital travel sales include leisure and unmanaged business travel purchased via any digital channel (including online, mobile and tablet).

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Statistics on "Online shopping in Italy "

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