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Sandwiches, rolls and baguettes: multiple grocers market value in the UK 2007-2017

Spending on retail sandwiches, rolls and baguettes at major multiple grocers in the United Kingdom from 2007 to 2017* (in million GBP)

by Nils-Gerrit Wunsch, last edited Jun 12, 2019
Sandwiches, rolls and baguettes: multiple grocers market value in the UK 2007-2017 In 2017, over half a billion British pounds was spent by UK consumers on sandwiches, rolls, and baguettes (SRB). This was an increase in value of roughly 170 million during the previous ten years. John Montagu, the fourth Earl of Sandwich and to whom the product is named after may have only dreamt that the sandwich would be one day so popular.
SRB consumption habits

While the numbers above are significant, they pale in comparison to the overall spending on retail and convenience. In 2016, the spending on SRB via these channels amounted to 2.33 billion pounds. This has been the smallest amount spent, if compared to the five years prior. The frequency of people buying sandwiches to eat at work is shrinking among adults in Britain. Furthermore, at home consumption via sandwich makers seems to also be shrinking since less and less households own sandwich makers.

Out of home consumption of sandwiches

While coffee shops and sandwich bars see an increasing number of visitors in the UK, for both purposes eating and drinking, the average purchase per head in the UK has been shrinking for years.
Show more

Spending on retail sandwiches, rolls and baguettes at major multiple grocers in the United Kingdom from 2007 to 2017* (in million GBP)

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by Nils-Gerrit Wunsch, last edited Jun 12, 2019
In 2017, over half a billion British pounds was spent by UK consumers on sandwiches, rolls, and baguettes (SRB). This was an increase in value of roughly 170 million during the previous ten years. John Montagu, the fourth Earl of Sandwich and to whom the product is named after may have only dreamt that the sandwich would be one day so popular.
SRB consumption habits

While the numbers above are significant, they pale in comparison to the overall spending on retail and convenience. In 2016, the spending on SRB via these channels amounted to 2.33 billion pounds. This has been the smallest amount spent, if compared to the five years prior. The frequency of people buying sandwiches to eat at work is shrinking among adults in Britain. Furthermore, at home consumption via sandwich makers seems to also be shrinking since less and less households own sandwich makers.

Out of home consumption of sandwiches

While coffee shops and sandwich bars see an increasing number of visitors in the UK, for both purposes eating and drinking, the average purchase per head in the UK has been shrinking for years.
Show more
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