This statistic presents data on the online consumer packaged goods shopping behavior of US Millennial digital shoppers. As of Q4 2012, 42 percent of Millennial online shoppers researched CPG products on websites.
Online consumer packaged goods shopping behavior of U.S. Millennial digital shoppers as of 4th quarter 2012
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eMarketer. (June 6, 2013). Online consumer packaged goods shopping behavior of U.S. Millennial digital shoppers as of 4th quarter 2012 [Graph]. In Statista. Retrieved March 08, 2021, from https://www.statista.com/statistics/282210/us-millennial-online-cpg-shopping-behavior/
eMarketer. "Online consumer packaged goods shopping behavior of U.S. Millennial digital shoppers as of 4th quarter 2012." Chart. June 6, 2013. Statista. Accessed March 08, 2021. https://www.statista.com/statistics/282210/us-millennial-online-cpg-shopping-behavior/
eMarketer. (2013). Online consumer packaged goods shopping behavior of U.S. Millennial digital shoppers as of 4th quarter 2012. Statista. Statista Inc.. Accessed: March 08, 2021. https://www.statista.com/statistics/282210/us-millennial-online-cpg-shopping-behavior/
eMarketer. "Online Consumer Packaged Goods Shopping Behavior of U.S. Millennial Digital Shoppers as of 4th Quarter 2012." Statista, Statista Inc., 6 Jun 2013, https://www.statista.com/statistics/282210/us-millennial-online-cpg-shopping-behavior/
eMarketer, Online consumer packaged goods shopping behavior of U.S. Millennial digital shoppers as of 4th quarter 2012 Statista, https://www.statista.com/statistics/282210/us-millennial-online-cpg-shopping-behavior/ (last visited March 08, 2021)