U.S. telecom industry: digital ad spend in 2014, by objective

Digital advertising spending of the telecommunications industry in the United States in 2014, by objective

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Release date

May 2014

Region

United States

Survey time period

March 2014

Special properties

projection

Supplementary notes

* Includes calssified and directories, e-mail, lead generation, mobile messaging (SMS, MMS and P2P messaging) and search
** Inlcudes banner ads, rich media, sponsorships and video.
The figures include advertising that appears on desktop and laptop computers as well as mobile phones and tablets and includes all the various formats of advertising on those platforms.

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