In 2023, internet advertising revenue in Canada reached nearly 16 billion Canadian dollars, of which approximately 7.4 billion came from search ads alone. Social media and video rounded up the top three digital formats with revenues of 4.28 billion and 1.87 billion Canadian dollars, respectively.
Internet advertising revenue in Canada in 2023, by format
(in million Canadian dollars)
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IAB Canada. (October 1, 2024). Internet advertising revenue in Canada in 2023, by format (in million Canadian dollars) [Graph]. In Statista. Retrieved January 21, 2025, from https://www.statista.com/statistics/282729/canada-digital-ad-revenue-by-type/?__sso_cookie_checker=failed
IAB Canada. "Internet advertising revenue in Canada in 2023, by format (in million Canadian dollars)." Chart. October 1, 2024. Statista. Accessed January 21, 2025. https://www.statista.com/statistics/282729/canada-digital-ad-revenue-by-type/?__sso_cookie_checker=failed
IAB Canada. (2024). Internet advertising revenue in Canada in 2023, by format (in million Canadian dollars). Statista. Statista Inc.. Accessed: January 21, 2025. https://www.statista.com/statistics/282729/canada-digital-ad-revenue-by-type/?__sso_cookie_checker=failed
IAB Canada. "Internet Advertising Revenue in Canada in 2023, by Format (in Million Canadian Dollars)." Statista, Statista Inc., 1 Oct 2024, https://www.statista.com/statistics/282729/canada-digital-ad-revenue-by-type/?__sso_cookie_checker=failed
IAB Canada, Internet advertising revenue in Canada in 2023, by format (in million Canadian dollars) Statista, https://www.statista.com/statistics/282729/canada-digital-ad-revenue-by-type/?__sso_cookie_checker=failed (last visited January 21, 2025)
Internet advertising revenue in Canada in 2023, by format (in million Canadian dollars) [Graph], IAB Canada, October 1, 2024. [Online]. Available: https://www.statista.com/statistics/282729/canada-digital-ad-revenue-by-type/?__sso_cookie_checker=failed
