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U.S. Millennials' smartphone usage share for in-store grocery shopping by type 2012
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U.S. Millennials' smartphone usage share for in-store grocery shopping by type 2012
U.S. Millennials: Share of consumers' smartphone usage for in-store grocery shopping in 2012, by type of support*
by Statista Research Department,
last edited
Sep 1, 2012
This statistic illustrates the results of an online survey conducted in August 2012. US consumers were polled if they were using their smartphone as grocery shopping support while in-store. The study found out that 61 percent of Millennial shoppers use their smartphone for comparing prices while grocery shopping in-store.
U.S. Millennials: Share of consumers' smartphone usage for in-store grocery shopping in 2012, by type of support*
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Description
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by Statista Research Department,
last edited
Sep 1, 2012
This statistic illustrates the results of an online survey conducted in August 2012. US consumers were polled if they were using their smartphone as grocery shopping support while in-store. The study found out that 61 percent of Millennial shoppers use their smartphone for comparing prices while grocery shopping in-store.
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- As a Premium user you get access to the detailed source references and background information about this statistic.
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- Release date
- September 2012
- Region
- United States
- Survey time period
- August 14 to August 18, 2012
- Number of respondents
- 1,106 respondents
- Age group
- 18-65 years
- Special properties
- Smartphone users**
- Method of interview
- Online survey
- Supplementary notes
-
* The original question ran as follows: 'Which of the following ways do you use your smartphonewhen shopping at a grocery store?' Multiple answers were possible.
** Smartphone users who use top shopping apps and used their phone in grocery, mass or warehouse club in the last month.
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- September 2012
More information
- Region
- United States
- Survey time period
- August 14 to August 18, 2012
- Number of respondents
- 1,106 respondents
- Age group
- 18-65 years
- Special properties
- Smartphone users**
- Method of interview
- Online survey
- Supplementary notes
-
* The original question ran as follows: 'Which of the following ways do you use your smartphonewhen shopping at a grocery store?' Multiple answers were possible.
** Smartphone users who use top shopping apps and used their phone in grocery, mass or warehouse club in the last month.
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Studies
- Millennials in the U.S.: Grocery shopping behavior
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- Generation X (Gen X) in the U.S.: Grocery shopping behavior
- U.S. online grocery shopping consumer behavior
- UK consumers: Online grocery shopping
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- Food shopping behavior in the United Kingdom (UK)
- Millennials in the U.S.: Consumer goods and shopping behavior
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- Hispanics in the U.S.: Shopping behavior
- U.S. online grocery retail
- Food shopping behavior in the U.S.
- The Transparency Imperative
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- Food shopping behavior in Canada
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- In-store grocery shopping frequency of U.S. households in 2017, by age group
- Ways consumers bring their grocery store purchases home in the U.S. in 2017, by age group*
- Increase in frequency of frozen food purchase in the United States in 2017, by generation
- Share of U.S. consumers purchasing organic dairy products in the past 12 months at the grocery store as of 2018, by generation
- Grocery shopping list usage among U.S. consumers in 2015, by generation*
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- Share of consumers likely to consider a food and beverage subscription in the United States as of February 2017, by generation
- Share of U.S. consumers purchasing any specialty foods in 2018, by generation
- Top factors influencing American Millennials' decision to adopt a meat-free diet 2018
- Share of consumers who consider themselves vegan or vegetarian in the United States as of June 2018, by age group
- Willingness to try selected diets in the United States as of March 2017, by age group
- Consumer willingness to pay a premium for food that offers benefits beyond basic nutrition in the United States in 2018, by generation
- Key factors for millennials choosing frozen foods in the United States in 2017
- Share of consumers who believe organic produce is healthier than conventionally grown food in the United States as of June 2016, by age group
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