U.S. Millennials' smartphone usage share for in-store grocery shopping by type 2012
U.S. Millennials: Share of consumers' smartphone usage for in-store grocery shopping in 2012, by type of support*
This statistic illustrates the results of an online survey conducted in August 2012. US consumers were polled if they were using their smartphone as grocery shopping support while in-store. The study found out that 61 percent of Millennial shoppers use their smartphone for comparing prices while grocery shopping in-store.
U.S. Millennials: Share of consumers' smartphone usage for in-store grocery shopping in 2012, by type of support*
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Statistics on "Millennials in the U.S.: Grocery shopping behavior"
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Statistics on "Millennials in the U.S.: Grocery shopping behavior"
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