How would you rate your company's overall level of competence in e-mail marketing?

E-mail marketing competence in the United Kingdom (UK) 2015, by B2B and B2C This statistic displays e-mail marketing competence according to B2B and B2C marketers in the United Kingdom (UK) in 2015. Among B2B respondents, only 17 percent reported they had advanced competence.
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B2BB2C
Advanced17%15%
Intermediate52%40%
Good21%33%
Basic7%13%
None at all3%0%
B2BB2C
Advanced17%15%
Intermediate52%40%
Good21%33%
Basic7%13%
None at all3%0%
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This statistic displays e-mail marketing competence according to B2B and B2C marketers in the United Kingdom (UK) in 2015. Among B2B respondents, only 17 percent reported they had advanced competence.
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Release date
February 2016
Region
United Kingdom
Survey time period
December 2015 to January 2016
Number of respondents
123*
Special properties
marketers
Method of interview
Online interview
Supplementary notes
* n (B2B) = 75; n (B2C) = 48
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