ARPU for wireless carriers in the United States from 1st quarter 2013 to 1st quarter 2017

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Verizon WirelessAT&TSprintT-Mobile USAClearwireMetroPCSU.S. CellularLeap WirelessNtelosCincinnati BellShentel

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This graph shows the average revenue per user for top wireless carriers in the United States, from the first quarter of 2013 to the first quarter of 2017. In the first quarter of 2013, the average revenue per user of Verizon Wireless was at 54.67 U.S. dollars.
Wireless carriers in the United States - additional information

The worldwide telecommunication market is divided into the wireline segment, offering mainly fixed voice telephony and fixed broadband access services, and the wireless segment, which includes mobile voice and mobile broadband access services. The later segment is served by communication services companies known as wireless carriers, wireless service providers, mobile network carriers or MNOs (mobile network operators). As of the last quarter of 2015, the largest wireless carriers in the United States based on the number of subscribers are Verizon Wireless, AT&T, Sprint Nextel and T-Mobile USA.

The main revenue stream for wireless carriers is represented by individual user subscription packs and related services, which is usually shown in one of the industry’s key figures – ARPU (average revenue per user). This allows comparisons of wireless carriers in the market. An analysis of the U.S. market for example shows that, as of the last reported quarter, the highest ARPU of wireless carriers was U.S. Cellular’s 55.31 U.S. dollars. As of 2015, the United States came in second in a ranking of countries based on the average monthly revenue per mobile user. Wireless operators’ churn rate, another important industry indicator, which shows the percentage rate at which customers stop subscribing to their service, puts Verizon in first place. Its churn rate of 1.23 percent in the last quarter of 2015 meant that it is the wireless company loosing the least customers on the U.S. market.
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Release date
March 2017
United States
Survey time period
1st quarter 2013 to 1st quarter 2017
Supplementary notes
* Clearwire was sold to Sprint.
** Metro PCS merged with T-Mobile.

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