Apple App Store: global category revenue share per business model 2014

Worldwide app category revenue distribution in the Apple App Store in February 2014, by business model

Apple App Store: global category revenue share per business model 2014 This statistic presents the global revenue distribution of the ten most-grossing app categories in the Apple App Store, sorted by business model. In February 2014, 92 percent of gaming app revenue was generated through freemium apps - free apps with in-app purchases. Only 6.1 percent of revenue came from paid-for gaming apps without in-app purchases.
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Worldwide app category revenue distribution in the Apple App Store in February 2014, by business model

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Free apps with in-app purchasesPaid apps without in-app purchasesPaid apps with in-app purchases
Catalogs35.4%63.7%0.9%
Education47.6%50.6%1.9%
Entertainment70.4%27.8%1.8%
Finance52.7%43.1%4.2%
Food & Drink41.3%55%3.7%
Games92%6.1%2%
Health & Fitness29.7%66.6%3.8%
Kids39.2%59%1.8%
Medical29.4%68.1%2.6%
Music73.8%23.3%2.8%
Navigation21%51%28%
Newsstand99.6%0.2%0.2%
Photo & Video37.6%57.4%5%
Productivity41.6%56.5%2%
Social Networking90.6%4.4%5%
Sports68.9%27.9%3.1%
Weather31.4%59.9%8.7%
Free apps with in-app purchasesPaid apps without in-app purchasesPaid apps with in-app purchases
Catalogs35.4%63.7%0.9%
Education47.6%50.6%1.9%
Entertainment70.4%27.8%1.8%
Finance52.7%43.1%4.2%
Food & Drink41.3%55%3.7%
Games92%6.1%2%
Health & Fitness29.7%66.6%3.8%
Kids39.2%59%1.8%
Medical29.4%68.1%2.6%
Music73.8%23.3%2.8%
Navigation21%51%28%
Newsstand99.6%0.2%0.2%
Photo & Video37.6%57.4%5%
Productivity41.6%56.5%2%
Social Networking90.6%4.4%5%
Sports68.9%27.9%3.1%
Weather31.4%59.9%8.7%
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This statistic presents the global revenue distribution of the ten most-grossing app categories in the Apple App Store, sorted by business model. In February 2014, 92 percent of gaming app revenue was generated through freemium apps - free apps with in-app purchases. Only 6.1 percent of revenue came from paid-for gaming apps without in-app purchases.
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