Soft drinks: low, mid and regular calorie dilutables market in the UK 2018

This statistic shows the market share of regular and low calorie varients of dilutable soft drinks in the United Kingdom in 2018. Regular dilutables represented seven percent of market volumes in 2018.

Market share of regular, mid and low calorie varients of dilutable soft drinks in the United Kingdom in 2018

Market share
Low and no calorie88.3%
Regular6.7%
Mid calorie5%
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Sources

Release date

July 2019

Region

United Kingdom

Survey time period

2018

Supplementary notes

The report defines dillutables as follows: "Squashes, cordials, powders and other concentrates for dilution to taste by consumers, expressed as ready to drink(RTD). Typically adding 4 parts water to 1 part product for single concentrates, 9 parts water to 1 part product for double concentrates and varying amounts for super concentrates with 50-70ml making 5-7 litres RTD."

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