Mobile app types used regularly in Great Britain 2013, by gender
Mobile app types used regularly in Great Britain 2013, by gender
This statistic displays a ranking of mobile apps by usage penetration among female and male respondents in Great Britain as of June 2013. Women were more likely to report using a medical, health or fitness-related app, at 17 percent penetration.
Mobile app types used regularly in Great Britain 2013, by gender
MaleFemale
Any weather app43%49%
Any news app39%35%
None of the above 37%36%
Any music-related app32%27%
Any banking app30%29%
Any travel-related app21%19%
Any movie-related app14%12%
Any medical/health/fitness-related app11%17%
Any food/cooking-related app10%14%
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Source

In cooperation with
Ipsos
Release date

November 2013

Region

United Kingdom (Great Britain)

Survey time period

June 4-18, 2013

Number of respondents

500*

Age group

18-64

Method of interview

Online survey

Supplementary notes

* Number of respondents differed by gender; n (female) = 254; n (male) = 246.

Mobile app types used regularly in Great Britain 2013, by gender
This statistic displays a ranking of mobile apps by usage penetration among female and male respondents in Great Britain as of June 2013. Women were more likely to report using a medical, health or fitness-related app, at 17 percent penetration.
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