Concerns about the U.S. economy that could impact back-to-school shopping 2015

This survey attempts to explain the main concerns about the US economy that could impact back-to-school shopping from 2012 to 2015. In 2013, 65 percent of the respondents surveyed said that higher food prices are the main reason impacting their back-to-school shopping.

What are your biggest concerns you have about the U.S. economy that could impact your back-to-school shopping?

Characteristic	2012	2013	2014	2015
Higher food prices	68%	65%	64%	60%
Higher medical bills and/or premiums	46%	54%	44%	46%
Higher energy prices	63%	60%	55%	40%
Personal debt level is still high	35%	38%	42%	40%
Political unrest in other countries**	-	-	28%	29%
Lack of improvement in the job market**	-	-	33%	28%
Higher taxes*	-	53%	41%	-

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Release date

July 2015

More information

Region

United States

Survey time period

July 5 to 8, 2015

Number of respondents

1,015 respondents

Special properties

parents of school-aged children

Method of interview

Online survey

Supplementary notes

All respondents had at least one child attending school in grades K - 12 this fall.
* No 2012 and 2015 data available for "higher taxes" answer choice.
** No data prior to 2014 available.
Answer choices below 41 percent not represented.

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