Digital media consumption quality expectations in the UK 2013, by device

This statistic displays the quality expectations of digital media consumers in the United Kingdom in 2013, by device. Of smartphone users, 24.4 percent totally agreed that they expected the same quality for digital content on all devices.

To what extent do you agree with the statement: "I expect the same quality of experience on all devices."*

Totally agreeSomewhat agreeNeither agree nor disagreeSomewhat disagreeTotally disagree
Smartphone users24.4%1.57%14.49%14.02%45.51%
Tablet users31.18%1.4%12.64%12.08%42.7%
Non-smartphone users21.83%7.51%15.73%22.07%32.86%
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Release date

October 2013


United Kingdom

Survey time period


Number of respondents

1,000 respondents

Method of interview

Online panel

Supplementary notes

* Concerning the digital media consumption experience.
** The source did not specify month of survey or age of respondents.

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