Globally-known quick service restaurant (QSR) chain McDonald’s spent approximately 398.3 million U.S. dollars on advertising worldwide in 2022, down from 459.9 million the previous year. Advertising costs are divided into two categories: contributions to advertising cooperatives and production costs for radio and TV advertising. Contributions to advertising cooperatives accounted for 334.5 million U.S. dollars and production costs for 63.8 million in 2022.
McDonald's advertising costs worldwide from 2014 to 2022 (in million U.S. dollars)
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McDonald's. (February 24, 2023). McDonald's advertising costs worldwide from 2014 to 2022 (in million U.S. dollars) [Graph]. In Statista. Retrieved March 19, 2024, from https://www.statista.com/statistics/286541/mcdonald-s-advertising-spending-worldwide/
McDonald's. "McDonald's advertising costs worldwide from 2014 to 2022 (in million U.S. dollars)." Chart. February 24, 2023. Statista. Accessed March 19, 2024. https://www.statista.com/statistics/286541/mcdonald-s-advertising-spending-worldwide/
McDonald's. (2023). McDonald's advertising costs worldwide from 2014 to 2022 (in million U.S. dollars). Statista. Statista Inc.. Accessed: March 19, 2024. https://www.statista.com/statistics/286541/mcdonald-s-advertising-spending-worldwide/
McDonald's. "Mcdonald's Advertising Costs Worldwide from 2014 to 2022 (in Million U.S. Dollars)." Statista, Statista Inc., 24 Feb 2023, https://www.statista.com/statistics/286541/mcdonald-s-advertising-spending-worldwide/
McDonald's, McDonald's advertising costs worldwide from 2014 to 2022 (in million U.S. dollars) Statista, https://www.statista.com/statistics/286541/mcdonald-s-advertising-spending-worldwide/ (last visited March 19, 2024)
McDonald's advertising costs worldwide from 2014 to 2022 (in million U.S. dollars) [Graph], McDonald's, February 24, 2023. [Online]. Available: https://www.statista.com/statistics/286541/mcdonald-s-advertising-spending-worldwide/