This statistic shows the types of perfume, cologne or toilet water used most often in the United States from 2011 to 2020. The data has been calculated by Statista based on the U.S. Census data and Simmons National Consumer Survey (NHCS). According to this statistic, 84.64 million Americans used perfume in 2020.
U.S. population: Most used types of perfume, cologne or toilet water from 2011 to 2020
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Statistics on Cosmetics consumer behavior in the U.S.
Channels and retailers
8
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- Premium Statistic Proportion of cosmetics purchases made online by U.S. consumers 2017
Purchasing behavior
6
- Premium Statistic Beauty and care products bought by U.S. consumers 2017
- Premium Statistic Share of organic beauty and care products bought by U.S. consumers 2017
- Premium Statistic Beauty box brand subscription rate among female U.S. subscribers 2017
- Premium Statistic Cosmetics purchasing behavior among consumers in the U.S. in 2017
- Basic Statistic U.S. consumers aversion from buying cosmetic brands tested on animals 2017
- Premium Statistic U.S. household expenditure on cosmetics, perfume and bath products 2010-2021
Consumer preference
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- Premium Statistic Leading retailers where U.S. consumers bought cosmetic products in 2017
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- Premium Statistic Facial foundation brand preferences in the U.S. in 2017 and 2018, by age
- Premium Statistic Brands of blusher or bronzer used in the U.S. 2020
Online behavior
8
- Premium Statistic Cosmetics product purchase frequency of female U.S. consumers 2017, by channel
- Premium Statistic Preferred beauty product purchasing channels in the U.S. in 2019
- Premium Statistic Importance of social media when purchasing cosmetics in the U.S. 2014-2017, by type
- Premium Statistic Leading beauty brands on social media in the U.S. 2020, by actions
- Premium Statistic Female U.S. consumers who read beauty and cosmetics magazines 2017
- Premium Statistic Female U.S. consumers who read beauty and cosmetics blogs 2017
- Premium Statistic Female U.S. consumer beauty and cosmetics blogs consumption 2017
- Premium Statistic YouTube beauty product review video consumption of female U.S. users 2017
Further related statistics
17
- Kinds of perfume, cologne or toilet water used in the U.S. 2011-2020
- Kinds of perfume, cologne or toilet water bought in the U.S. 2011-2020
- Types of perfume, cologne or toilet water bought in the U.S. 2011-2020
- Usage and purchase of perfume, cologne or toilet water in the U.S. 2011-2024
- Perfume sales volume in Japan 2012-2021
- Perfume stock volume in Japan 2012-2021
- Malaysia's perfumes and toilet waters imports 2011 to 2015
- Perfumes and toilet water imports Philippines 2011-2015
- Turkey: monthly value of perfume & toilet water imports 2017-2018
- Asia Pacific perfumes and toilet waters import value 2015, by country
- UK: monthly value of perfume & toilet water imports 2017-2018
- Germany: monthly value of perfume & toilet water exports 2017
- Mexico: production value of cologne 2018-2022
- Mexico: production volume of cologne 2016-2022
- Import value of toilet water into Denmark 2016-2019
- U.S. product shipment value of perfumes and toilet waters 2002-2011
- Italy: monthly value of perfumes and eau de toilette exports 2017
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Statistics
- Kinds of perfume, cologne or toilet water used in the U.S. 2011-2020
- Kinds of perfume, cologne or toilet water bought in the U.S. 2011-2020
- Types of perfume, cologne or toilet water bought in the U.S. 2011-2020
- Usage and purchase of perfume, cologne or toilet water in the U.S. 2011-2024
- Perfume sales volume in Japan 2012-2021
- Perfume stock volume in Japan 2012-2021
- Malaysia's perfumes and toilet waters imports 2011 to 2015
- Perfumes and toilet water imports Philippines 2011-2015
- Turkey: monthly value of perfume & toilet water imports 2017-2018
- Asia Pacific perfumes and toilet waters import value 2015, by country
- UK: monthly value of perfume & toilet water imports 2017-2018
- Germany: monthly value of perfume & toilet water exports 2017
- Mexico: production value of cologne 2018-2022
- Mexico: production volume of cologne 2016-2022
- Import value of toilet water into Denmark 2016-2019
- U.S. product shipment value of perfumes and toilet waters 2002-2011
- Italy: monthly value of perfumes and eau de toilette exports 2017
Statista. (November 1, 2020). U.S. population: Most used types of perfume, cologne or toilet water from 2011 to 2020 [Graph]. In Statista. Retrieved April 01, 2023, from https://www.statista.com/statistics/287764/types-of-perfume-cologne-or-toilet-water-used-in-the-us-trend/
Statista. "U.S. population: Most used types of perfume, cologne or toilet water from 2011 to 2020." Chart. November 1, 2020. Statista. Accessed April 01, 2023. https://www.statista.com/statistics/287764/types-of-perfume-cologne-or-toilet-water-used-in-the-us-trend/
Statista. (2020). U.S. population: Most used types of perfume, cologne or toilet water from 2011 to 2020. Statista. Statista Inc.. Accessed: April 01, 2023. https://www.statista.com/statistics/287764/types-of-perfume-cologne-or-toilet-water-used-in-the-us-trend/
Statista. "U.S. Population: Most Used Types of Perfume, Cologne or Toilet Water from 2011 to 2020." Statista, Statista Inc., 1 Nov 2020, https://www.statista.com/statistics/287764/types-of-perfume-cologne-or-toilet-water-used-in-the-us-trend/
Statista, U.S. population: Most used types of perfume, cologne or toilet water from 2011 to 2020 Statista, https://www.statista.com/statistics/287764/types-of-perfume-cologne-or-toilet-water-used-in-the-us-trend/ (last visited April 01, 2023)
U.S. population: Most used types of perfume, cologne or toilet water from 2011 to 2020 [Graph], Statista, November 1, 2020. [Online]. Available: https://www.statista.com/statistics/287764/types-of-perfume-cologne-or-toilet-water-used-in-the-us-trend/