Methods used by multi-channel retailers to promote their website or mobile app in-store in the United Kingdom (UK) in 2013

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Share of retailers
No promotion50%
Window and behind till10%
Flyer and window5%
Behind till4%
Signage and window2%
Window and signage2%
LCD screen1%

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This statistic displays the promotion methods used by multi-channel retailers to promote their websites or mobile apps in-store in the United Kingdom in 2013. Of retailers investigated, 10 percent promoted their website or mobile app in the window and behind the till.
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Release date
January 2014
United Kingdom
Survey time period
October to December 2013
Number of respondents
100 respondents
Supplementary notes
Investigators visited one London store of each retailer.

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