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Mobile messengers: most popular features in emerging markets 2014
Mobile messengers: most popular features in emerging markets 2014
Most popular mobile messenger app features in selected emerging markets as of February 2014
This statistic gives information on the popularity of the mobile messenger app WhatsApp in selected emerging markets as of February 2014. When asked about which mobile messenger app they used most, 78 percent of respondents in Mexico answered WhatsApp. In Brazil, 63 percent of mobile messenger users used WhatsApp.
Most popular mobile messenger app features in selected emerging markets as of February 2014
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| Group chat | Photo sharing | Voice calling | Video sharing | |
|---|---|---|---|---|
| India | 58% | 48% | 36% | 0% |
| Kenya | 43% | 54% | 0% | 41% |
| Nigeria | 44% | 40% | 27% | 0% |
| South Africa | 43% | 57% | 0% | 32% |
| Brazil | 54% | 42% | 42% | 0% |
| Mexico | 29% | 48% | 40% | 0% |
| Group chat | Photo sharing | Voice calling | Video sharing | |
|---|---|---|---|---|
| India | 58% | 48% | 36% | 0% |
| Kenya | 43% | 54% | 0% | 41% |
| Nigeria | 44% | 40% | 27% | 0% |
| South Africa | 43% | 57% | 0% | 32% |
| Brazil | 54% | 42% | 42% | 0% |
| Mexico | 29% | 48% | 40% | 0% |
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Description
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This statistic gives information on the popularity of the mobile messenger app WhatsApp in selected emerging markets as of February 2014. When asked about which mobile messenger app they used most, 78 percent of respondents in Mexico answered WhatsApp. In Brazil, 63 percent of mobile messenger users used WhatsApp.
Show more- Show sources information
- Show publisher information
- Release date
- February 2014
- Region
- Worldwide
- Survey time period
- February 2014
- Special properties
- Consumers
- Supplementary notes
- The original question was “When choosing a mobile messaging app, what features do you look for? Check all that apply:”. The statistic only shows the three most popular choices per country - if the value "0" is given, the feature was not among the top three. Multiple answers were possible. The source does not provide information regarding the age or number of respondents.
Source
- Show sources information
- Show publisher information
- Release date
- February 2014
More information
- Region
- Worldwide
- Survey time period
- February 2014
- Special properties
- Consumers
- Supplementary notes
- The original question was “When choosing a mobile messaging app, what features do you look for? Check all that apply:”. The statistic only shows the three most popular choices per country - if the value "0" is given, the feature was not among the top three. Multiple answers were possible. The source does not provide information regarding the age or number of respondents.
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