Mobile messengers: most popular features in emerging markets 2014

Most popular mobile messenger app features in selected emerging markets as of February 2014

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Release date

February 2014



Survey time period

February 2014

Special properties


Supplementary notes

The original question was “When choosing a mobile messaging app, what features do you look for? Check all that apply:”. The statistic only shows the three most popular choices per country - if the value "0" is given, the feature was not among the top three. Multiple answers were possible. The source does not provide information regarding the age or number of respondents.

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